Capers Community Markets

CHALLENGE

Capers was looking for an integrated design for all of its external communications and a way to bring its ideology to the mainstream.

SOLUTION

Creative Wonders brought Capers from a niche lifestyle brand into the mainstream by creating a fresh modern look for all external communication pieces. We helped generate greater brand awareness through mass communication mediums such as radio and the Vancouver Sun, and by creating educational in-store programs to help inform shoppers about the benefits of buying local, organic and fair trade groceries.

SUCCESS

New Brand Development: Extension of brand through monthly campaigns including in-store posters, booklets, shelf talkers, newspaper ads and radio campaigns.

Capers was soon after sold to WHOLE FOODS.

OTHER GROCERY CLIENTS

Lonsdale Quay Market and Shops
Western Greenhouse Growers
Organics@home
Canada Safeway (National)
Thrifty Foods

ABOUT

Creative Wonders Communications, an award winning Vancouver communications firm helps business owners and Marketing Directors grow their business.

GET IN TOUCH

PHONE 778-279-8401

EMAIL diane@creativewonders.ca

ADDRESS 4845 McKenzie Drive
West Vancouver, BC V7W 1K1

SEND US A MESSAGE

Contact us for combination traditional communications (print, radio, TV, direct mail and outdoor) with digital communications (websites, blogs, videos, e-news online ads) to create unified communications.

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