Capers was looking for an integrated design for all of its external communications and a way to bring its ideology to the mainstream.
Creative Wonders brought Capers from a niche lifestyle brand into the mainstream by creating a fresh modern look for all external communication pieces. We helped generate greater brand awareness through mass communication mediums such as radio and the Vancouver Sun, and by creating educational in-store programs to help inform shoppers about the benefits of buying local, organic and fair trade groceries.
New Brand Development: Extension of brand through monthly campaigns including in-store posters, booklets, shelf talkers, newspaper ads and radio campaigns.
Capers was soon after sold to WHOLE FOODS.
OTHER GROCERY CLIENTS
Lonsdale Quay Market and Shops
Western Greenhouse Growers
Canada Safeway (National)
Creative Wonders Communications, an award winning Vancouver communications firm helps business owners and Marketing Directors grow their business.
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4845 McKenzie Drive
West Vancouver, BC V7W 1K1
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Contact us for combination traditional communications (print, radio, TV, direct mail and outdoor) with digital communications (websites, blogs, videos, e-news online ads) to create unified communications.